ZIP 53960 · Rio
Who lives in ZIP code 53960 (Rio, WI): age, income, housing, education and work.
Source: uszips 2026 (ACS-based ZIP file)
2026 ZIP profile
Rio, WI · Columbia County
uszips 2026
People3,396
Median age44.8
Household income$84,911
Home value$281,959
Median rent$913/mo
Poverty10.2%
College degree+23.5%
Commute30 min
Place
- Metro area
- Madison, WI
- Wider region
- Madison-Janesville-Beloit, WI
- Time zone
- Central
- Density
- 15 / sq mi
- Housing units
- 1,431
County
Share of the ZIP's people in each county.
Age mix
18.4% are 65 or older; 83.0% are adults.
Household income
44.3% of households earn $100K+. Median per person: $46,409.
Education (adults 25+)
42.9% of degrees are in STEM fields.
Race
2.8% Hispanic or Latino (of any race).
Households & family
- Married
- 49.9%
- Never married
- 31.3%
- Divorced
- 13.4%
- Widowed
- 5.4%
- Family size
- 2.82
- Dual-income families
- 66.6%
Housing
- Own their home
- 79.3%
- Rent burden
- 25.5%
- Men / women
- 53% / 48%
Work
- In labor force
- 68.5%
- Unemployment
- 1.5%
- Self-employed
- 11.2%
- Farmers
- 7.1%
Community
- Charitable givers
- 25.9%
- Veterans
- 7.2%
- With a disability
- 10.3%
- No health insurance
- 4.0%
- Limited English
- 0.3%
Source: uszips 2026 (ACS-based ZIP file). Shares are percentages of people, households or adults as the measure implies.