Skip to content
GERBER.ai

ZIP 24368 · Rural Retreat

Who lives in ZIP code 24368 (Rural Retreat, VA): age, income, housing, education and work.

Source: uszips 2026 (ACS-based ZIP file)

2026 ZIP profile

Rural Retreat, VA · Wythe County

uszips 2026
People5,574
Median age38.1
Household income$73,614
Home value$167,225
Median rent$773/mo
Poverty14.1%
College degree+21.8%
Commute28 min

Place

Metro area
Outside any metro
Time zone
Eastern
Density
25 / sq mi
Housing units
2,116

Spans 2 counties

Wythe73%
Smyth27%

Share of the ZIP's people in each county.

Age mix

Under 1015.8%
10–1914.4%
20s8.8%
30s15.1%
40s13.0%
50s11.5%
60s12.0%
70s6.5%
80+2.9%

15.1% are 65 or older; 72.0% are adults.

Household income

Under $25K15.2%
$25K–50K19.4%
$50K–75K17.6%
$75K–100K15.4%
$100K–150K19.2%
$150K+13.2%

32.4% of households earn $100K+. Median per person: $36,837.

Education (adults 25+)

Less than high school4.5%
High school37.8%
Some college35.8%
Bachelor's13.5%
Graduate8.3%

43.5% of degrees are in STEM fields.

Race

White96.0%
Black0.0%
Asian0.0%
Native American0.0%
Pacific Islander0.0%
Other0.4%
Two or more3.7%

2.7% Hispanic or Latino (of any race).

Households & family

Married
55.1%
Never married
27.4%
Divorced
12.7%
Widowed
4.7%
Family size
3.00
Dual-income families
55.4%

Housing

Own their home
85.9%
Rent burden
33.9%
Men / women
48% / 52%

Work

In labor force
65.6%
Unemployment
4.2%
Self-employed
9.4%
Farmers
7.5%

Community

Charitable givers
10.8%
Veterans
8.9%
With a disability
13.3%
No health insurance
5.9%
Limited English
0.7%

Source: uszips 2026 (ACS-based ZIP file). Shares are percentages of people, households or adults as the measure implies.

Market now