Watertown

South Dakota

57201

Watertown · Overview

23,044Population

Median Income: $69,600
Median Home Value: $229,400
Median Age: 39.5years

Poverty Rate

9.00%

Unemployment

1.80%

College Educated

21.60%

Businesses

Location & Nearby Areas

Nearby Zip Codes

Within 15 miles

View Explorer

Search Interest Over Time

Based on Google Trends data for "Watertown"

Race & Ethnicity

Income Profile

Median Household Income

$69,600

Mean Household Income

$87,533

Income Distribution

Source: U.S. Census Bureau, ACS 5-Year Estimates (2020–2024) • Table S1901, S1902, S1903, B19013, B19113

Sex Distribution

Male

51.5%

Female

48.5%

Population Split

Male51.5%

Female48.5%

The sex distribution of a population provides insight into the demographic balance of a community. Significant skews in this ratio can be influenced by local industries (e.g., military bases, mining, or tech hubs), educational institutions, or migration patterns. Understanding this balance is essential for planning public health initiatives and social services.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2020–2024) • Table S0101

Ancestry

German37.9%

Irish8.1%

English6.1%

Polish2.9%

Mexican1.9%

French1.5%

Italian0.7%

Scottish0.5%

African0.2%

Reported ancestry groups representing the cultural heritage of the population. Percentages may not sum to 100% as residents may report multiple ancestries or none.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2020–2024) • Table B04006

Immigration & Nativity

Nativity Status

1.3%Foreign Born

98.7%Native Born

Citizenship Status

Naturalized58.7%

Non-Citizen41.3%

Period of Entry

2010 or Later58.4%

Before 201041.6%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2020–2024) • Table B05001, B05002

Housing Characteristics

Total Housing Units

11,110

Median Rent

$942/mo

Median Home Value

$229,400

Median Year Built

1979

Housing Tenure

Housing Types

Source: U.S. Census Bureau, ACS 5-Year Estimates (2020–2024) • Table DP04

Education Enrollment

Total Enrolled

5,060

College Enrollment

22.9%

High School

23.8%

College Educated

21.6%

K-12 Enrollment

Higher Education

Source: U.S. Census Bureau, ACS 5-Year Estimates (2020–2024) • Table S1401, S1501

Transportation & Commute

Mean Commute Time

12.6 min

Drive Alone Rate

83.8%

Public Transit

0.6%

Work From Home

4.8%

Commute Mode

Vehicle Ownership

Source: U.S. Census Bureau, ACS 5-Year Estimates (2020–2024) • Table S0801, B08141

Age Distribution

Under 18

21.9%

18-34 Years

22.4%

35-64 Years

35.9%

65+ Years

19.8%

Population Composition

Under 1821.9%

18-3422.4%

35-6435.9%

65+19.8%

The age distribution of a community impacts local services, school requirements, and the labor market. A higher percentage of youth suggests a need for schools and family services, while a larger senior population may indicate a retirement destination or a need for healthcare services.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2020–2024) • Table S0101

Household Composition

Married Couples

42.8%

Single Parent

5.1%

Living Alone

35.2%

Avg Size

2.17

Household Types

Married Couples42.8%

Single Parent5.1%

Living Alone35.2%

Household composition offers insights into the social fabric of a community. A high percentage of married couples often correlates with stability and higher household incomes, while a significant number of single-person households may indicate a younger transient population or an aging community.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2020–2024) • Table S1101

Economic Profile

Per Capita Income

$39,939

SNAP Usage

5.1%

Health Insurance

93.0%

Household Income Breakdown

Under $25k14.1%

$25k - $50k21.4%

$50k - $100k33.1%

$100k+31.3%

Key Industries

Manufacturing

19.8%

Retail Trade

13.3%

Education & Health Care

22.1%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2020–2024) • Table S1901, S2201, DP03

Health & Disability

Disability Rate

10.6%With Disability

Percentage of the civilian noninstitutionalized population with a disability.

Health Insurance Coverage

93.0%With Coverage

Percentage of the civilian noninstitutionalized population with health insurance coverage.

Why this matters: High disability rates may indicate a need for accessible infrastructure and specialized healthcare services. Health insurance coverage is a key indicator of a community's access to preventative care and financial resilience against medical emergencies.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2020–2024) • Table S1810, S2701

Technology Access

Broadband Internet

87.3%vs ~90% National Avg

Computer Ownership

91.7%vs ~95% National Avg

Source: U.S. Census Bureau, ACS 5-Year Estimates (2020–2024) • Table S2801

Cost of Living & Housing

Cost of Living Scale

Lower is better

86.7

0130

Below average< 97

Near average97 - 103

Above average> 103

Prices compared with the US average (100). 105 means about 5% more expensive than average.

Housing Affordability

Higher is better

159.8

0200

Hard to Afford< 80

Moderate80 - 100

Affordable> 100

100 means a family earning the median family income just qualifies to buy the median-value home (20% down, 30-year loan at 6.72%).

Source: BEA Regional Price Parities · NAR affordability formula with Census ACS 2020–2024 incomes and home values and the Freddie Mac 30-year rate (2024)

State Comparison

Financial Comparison

Social Indicators

Key Metrics Overview

Median Income

Location$69,600

Statewide$75,081

Home Value

Location$229,400

Statewide$257,400